BOFI International - Marketing Plan

BOFI Publishing introduces Balikbayan Magazine™ to the public by the following ways:

A. Online Website

BOFI Publishing has an under-construction website at www.bofiinternational.com.
Our temporary website is www.freewebs.com/bofipublishing.

B. Advertising

BOFI Publishing advertise itself in a couple of ways. Releasing adverting kit for suspected advertisers.
Tele-advisers personnel for marketing Brochures, Flyers and Proposals.

C. Partnership, Tie-ups and Deals

BOFI Publishing is open to tie-up, deal, and exchange services to other companies,
establishments and the government

Demographics of Suspected Readers and Subscribers

Balikbayans and Overseas Filipino find ways on how they enjoy their return to the country. They buy tour packages, hand out maps, and other travel guides to get threads and make ease in traveling in the country. All of these can be found in Balikbayan Magazine™ plus many more exciting ideals for travel and enjoy their staying in the country.

Our suspected readers are not Balikbayans and Overseas Filipinos alone. It include foreigners, governent officials, non-government organizations, and Filipinos communities worldwide.